Video Ninjas – Hulu & IAB Standards – May 6, 2008

by Jim Kukral on May 6, 2008

Steve Rosenbaum and Jim Kukral talk about NBC’s Hulu for a bit, then move on to chat about the new IAB video ad standards and how/if they will change the game for advertisers interested in online video. And assorted other online video chatter. Steve is in LA so it’s a shorter show, enjoy.

{ 5 comments }

mike1115 May 7, 2008 at 2:03 pm: So the publisher owns all the content around the video player, and the video producer owns the video content inside the player. So the publisher of an A-Team fan site can monetize a page where the Hulu player is embedded. So this is how magnify can monetize with video content from video hosting sites. Do I got it?
jimkukral May 7, 2008 at 2:15 pm: I “think” that's what Steve was getting at? Steve?
strve May 7, 2008 at 2:41 pm: yes. That's it.
mike1115 May 7, 2008 at 3:35 pm: Thanks for clarifying guys.
nulls102 October 17, 2008 at 10:35 am: Thanks for sharing this news .

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