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Previously on Website Profits, Justin Hitt shows you how offline customer research gives him new insights into his visitors, …
Today’s message builds on last weeks by taking things a little further, a you learn how to have the conversation you need to understand buyers. You’ll also learn …
How to focus in on traffic that purchases your products or services, how to setup the scenarios and focus on the right buyers. Includes how to align your sales letters and landing pages with your visitors interests.
How can you get the attention of your real visitors (you know, the ones that buy?) This show answers how to find out what they want, and how to visitors engaged in what it is you do. I’ll go through the steps, give questions to ask, and show you how to get started.
I’ll talk about your 3-step website structure
Let’s not forget, your website is salesmanship in print. Are you engaging your visitor, doing the research necessary to connect with visitors who can buy from you? I’ve included two ways to do this research for free.
What is it that a great website does that you may have missed? Including what your website should really be about if you want to make sales and generate leads with your business website.
How to get invited to talk about your products or services in social networking communities without being a pest. The strategies you need to increase conversion rates and reduce content production costs.
Plus, great websites that aren’t pretty (examples mentioned in podcast):
- Oracle (solid product segmentation from home page, very simple)
- Sun Microsystems Inc (easy to use with hot deals on the home page)
- Dell Computers (excellent customer segmentation upfront, simple)
Ps. I was looking for an Internet marketing spoof video, something that really represented the crap that is out there … instead, I found an excellent Spinal Tap video that represents the contrast between what is being offer and delivered in the field.
