TheSpew, Episode 4: Brian Clark of Copyblogger — a Former Exotic Dancer?

by Missy Ward on April 9, 2009

TheSpew.fm

Listen above or download to iTunes.

Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists:

Brian Clark (@copyblogger), the Founder of CopyBlogger.com was our special guest this week.

Brian Clark & Missy Ward
Brian Clark and Missy Ward at the Blogger’s Lounge at SXSW 2009

The topics that were discussed today were:

  • Brian reveals how he made the leap from his former “wicked” career to canonical copywriting blogger.  He also gives us some insight into Teaching Sells and DIYtheme’s Thesis for WordPress (the affiliate program that Missy manages to benefit the National Breast Cancer Foundation.)
  • Is it imperative to be a good writer to have a successful blog?
  • Is it worth taking a citation from the grammar police in order to get your point across?
  • Are journalists dinosaurs?
  • Can you blog about something you’re not interested in?
  • Effective tactics for writing blog post headlines
  • Strategies affiliate marketers can employ to get their visitors in a buying frame of mind
  • Newspapers are on the endangered species list.  Are they worth saving? Is Journalism as we know it we know it today, at risk?
  • Digital reading:  Can the book/magazine/newspaper to reader relationship withstand the Kindle to reader relationship?

Fortuitous tidbits brought up in today’s episode:

  • Brian digs AC/DC and was formerly an exotic dancer in Austin, TX?
  • Missy owns 960 pairs of shoes, cuts coupons for therapy and likes to wipe her newspaper-covered hands on the jackets of random people on the NYC subway.
  • Lisa subscribes to and reads over 50 magazines per month.
  • Karen has only purchased 2 newspapers in the last 6 years.
  • Kim does not like anything between her toes.

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