by Amy Rodriguez on April 22, 2010
This session took place at Affiliate Summit West 2008 in February 2008. Email is Media For advertisers and affiliate managers: a workshop that will provide all with a better understanding of how to buy and measure the performance of their email campaigns. * John Engler, Vice-President, UnsubCentral (Moderator) * David Baker, Vice President, Email Solutions, [...]
by Amy Rodriguez on March 8, 2010
This session took place at Affiliate Summit West 2007 in January 2007. Panel: Affiliate Compliance 101 * John Engler, Vice President, UnsubCentral (Moderator) * James J. Fosina, President and CEO, Fosina Marketing Group * Jennifer Leuer, VP Strategic Asset Assurance, Experian Interactive Insight, guidelines and a complete view of compliance from both the advertiser and [...]
by Shawn Collins on October 19, 2009
This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille talked about BlogWorld Expo, ShareASale ThinkTank, the launch of Jim Kukral’s Prfessor.com, and a new style of branding for Google AdSense. Also, UnsubCentral 3.0, ways to use Jing, drop.io, and footie PJs for adults. Plus, affiliate Ian Fernando has a bad experience with [...]