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Jeffrey Gitomer on Sales & Marketing

by CT Moore on October 12, 2010

In this clip we chat with author and speaker, Jeffrey Gitomer. We caught up with Jeffrey at The Art of Marketing Conference in Montreal, where he was speaking about Customer Loyalty and Sales. In this clip, Jeffrey briefly touches on what makes people buy. Namely, how focusing on what’s in it for them will make [...]

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Mitch Joel on Digital Marketing & Social Media

by CT Moore on October 6, 2010

This is an interview with Mitch Joel (@mitchjoel), President of Twist Image and author of Six Pixels of Separation. We caught up with Mitch at The Art of Marketing Conference where he gave a presentation on Digital Marketing & Social Media. In this clip, Mitch discusses three themes. First, he discusses how many brands focus [...]

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Avinash Kaushik on Analytics & Failing Faster

by CT Moore on October 5, 2010

This is an interview with Avinash Kaushik, the Analytics Evangelist at Google, and author two books: Web Analytics an Hour a Day and Web Analytics 2.0. We caught up with Avinash at The Art of Marketing show in Montreal, where he gave an awesome presentation on how to suck less. In the first half of [...]

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Scott Parent on Recent Digital Trends

by CT Moore on August 27, 2010

At Affiliate Summit East 2010, we ran into Scott Parent (@ScottParent), the host of Media Trust’s video blog Relevantly Speaking (syndicated here on GeekCast.fm). Since Scott had been talking to everyone who’s anyone, we decided to turn the camera on him and see what he had to say. One thing that Scott noticed is that, [...]

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Murray Newlands Talks Facebook Ads

by CT Moore on August 24, 2010

In this clip, we speak with Murray Newlands, the well-known online marketing blogger. We caught up with Murray Affiliate Summit East 2010, and sat down to chat with him about social media marketing. Murray shared his thoughts with us on a number of social media marketing trends. First we talked about Facebook ads, what Murray’s [...]

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