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New York Times

How to Optimize and Market Your YouTube Business Channel

Jonathan Edward Goodman

by Jonathan Goodman on April 25, 2014

Hi everyone. This is Jonathan Goodman. Welcome to another episode of The World of Internet Marketing. Today we are going to talk about how to optimize and market your YouTube Business Channel. I’ve got a great presentation for you today. It might run a little bit long, but we’ll break it up into segments later in the show. Let’s get right to it.

Slide 1: YouTube Business Channel Marketing and Optimizing Read the full article →

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In the second instalment of episode 18, we turn to newspapers and how they’re still trying to charge for content. Specifically, we address how Sun Media is rolling out a metered pay plan.

Personally, I think that you need to offer something really unique/special to charge for it, and Ash chimes in to point out how the Wall Street Journal and New York Times have gotten away with paid content because they do just that.

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