Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

You’ve come to love it – our interviews!  This go-round we’re interviewing speakers at the upcoming Affiliate Summit East 2011 at the New York Hilton in New York, NY.  Mike’s a busy beaver and needs a break, so my co-host for this episode is the awesome Eric Nagel!  Today we’re chatting with John Monarch about his origins in affiliate marketing & his “Ask the Expert” topic “High Risk Merchanting – Management and Risk Mitigation”. John is the President of Monarch Holdings LLC. In this episode we discuss:

• John’s origins in the Physics world and his transition into affiliate marketing.
• Some fellow former physicists Karen Garcia & Brad Waller.
• Merchants in certain niches need to be aware if their space is considered “high risk” by the banking industry (like smaller travel merchants).
• John’s ready to talk to merchants about their banking and how to avoid charge backs and keep their rates at a reasonable risk level.
• The difference between a charge back and a refund.  A charge back, whether won or lost, still counts against a merchant’s charge back number.
• Put John’s discussion on your Affiliate Summit Schedule! Monday August 22nd, 5:00 – 6:00 pm in the Networking Space.
• Follow John on Twitter: @papajohn56
• Show some love to today’s co-host Eric Nagel! Blog: EricNagel.com & Twitter: @esnagel

Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! Be old fashioned and just leave us a comment!

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

We’re continuing our series of interviews with some speakers at Affiliate Summit East 2010, coming up in just a month in New York City. This time, we talk to Adam Riemer about his origins in affiliate marketing & his Ask the Experts panel discussion topic, “Are You Kidding Me? Merchant Mistakes”. We quickly learned that this won’t just be for merchants and advertisers, as Adam’s got experience both as an affiliate and manager, and can help affiliates pick good merchants to work with . In in this episode we discuss:

• Find Adam’s blog and information about his affiliate management services at AdamRiemer.me
• Adam shares some great tips even on the podcast.
• A plug for affiliate managers to use Google Voice.
• We chat a bit about Wicked and a new movie merging The Wizard of Oz & Return to Oz with Broadway stars that’s apparently in development.

Want to catch up with us & ask questions for the next show? Find us on Twitter: @MikeBuechele & @TrishaLyn. You can also ask Trisha questions through FormSpring.me. Or leave us a comment!

Optimizing with Your Merchant Partner

- Jake Bailey, Affiliate Program Manager, Overstock.com

Tips for affiliates on optimizing their sites and traffic, based on techniques tested by Overstock.com for each type of affiliate.

Video: Affiliate Summit West 2007 – Optimizing with Your Merchant Partner