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This session took place at Affiliate Summit West 2008 in February 2008. Managing Legal Risks in Affiliate Marketing Provide updates on CAN-SPAM, keyword search liability and the recent FTC affiliate marketing rules to identify how audience members can ensure that their campaigns produce results, not liabilities. •Steven Richter, President, Media Breakaway, LLC (Moderator) •Jeffrey Greenbaum, [...]
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This session took place at Affiliate Summit East 2007 in July 2007. What You Don’t Know May Hurt You Continuing series regarding Federal and state compliance with advertising regulations. * Steven Richter, President, Media Breakaway, LLC * Pete Wellborn, Founder, Wellborn & Wallace, LLC Video: Affiliate Summit East 2007 – What You Don’t Know May [...]
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This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille talked about the ShareASale awards, Best Buy putting the screws to affiliates, and ShoeMoney running a charity auction. The show also includes talk of the upcoming Affiliate Summit West 2009 show, including the party schedule, Shawn’s Flock of Seagulls phase, affiliate rap wars, [...]
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