by Lisa Picarille on October 28, 2010
Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. This time around we are talking about lead generation. Lisa Picarille hosted and was joined by Linus Gregoriadis. Linus Gregoriadis is Research Director at Econsultancy, which specializes in reports, training and events relating [...]
by Amy Rodriguez on March 15, 2010
This session took place at Affiliate Summit West 2007 in January 2007. Panel: Lead Generation the New Kids On the Block * Todd Crawford, VP Sales & Business Development, Digital River’s oneNetworkDirect (Moderator) * Phillip Kidwell, Senior Manager, Business Development, eHealthInsurance * Beth Kirsch, Director of Marketing, Riya * Chelsey Langan, Senior Business Development Manager, [...]
by Amy Rodriguez on November 26, 2009
The Current State of Online Lead Generation This session took place at Affiliate Summit West 2007 in January 2007. – Jay Weintraub, Director, Corporate Strategy, Oversee.net A thorough walkthrough on where lead generation is at today, helping to explain it through a historical perspective by looking at the verticals and also the trends, challenges, and [...]
by Justin Hitt on March 26, 2009
How to prevent wreck and ruin of your business website, plus the one thing you cannot forget to do when recording audio for online marketing.
by Justin Hitt on March 19, 2009
Paying too much for pay-per-click, this podcast shows you how to lower your costs and increase your profits with this simple system.