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Karen Garcia

Bang for Your Conference Buck

by Lisa Picarille on August 27, 2009

Welcome to episode 14 of The Spew. We missed a few weeks, but we are back on track. This time around we are talking about conferences – how to get the most for your money, which ones to attend, the etiquette of conferences and how to take action after the event is over. I’m Lisa [...]

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TheSpew, Episode 9: Chris Pearson – Naked and Covered in Honey

by Missy Ward on May 20, 2009

TheSpew

Listen above or download to iTunes.

Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists:


Chris Pearson (@pearsonified),
who is the master-mind behind ThesisTheme for Wordpress; avid health nut and organic food eater; formidable Scrabble opponent and blogger on
Pearsonified.com, was
our special guest this week.
Missy Ward & Chris Pearson

Today’s topics that were spewed were:

  • Our thoughts on the FTC forcing Bloggers to disclose when they are being paid for their posts and why it makes us want to vomit.
  • Why we think affiliates don’t need to disclose their affiliate links on Twitter, blogs, Facebook, etc, no matter what the purists think.
  • Why its important to research the products and services that you’re marketing (which was included in a recent video presentation that Missy put out.)
  • Our favorite WordPress plug-ins for online marketers. (Thanks to Kim for putting the list together here.)


    • We also got the nitty-gritty on Chris when it comes to:

  • How and why he made the leap from engineering to building WordPress themes.
  • How his first theme “Cutline” was the springboard to Thesis and what makes it unique.
  • Things that are exciting him in the world of online marketing.
  • The reason he did the “How to Become a Celebrity” video
  • Tips on simple things to do to optimize blogs that are often overlooked.
  • Suggestions on getting started in blogging and how to go about monetizing a blog.
  • His personal life and his guilty pleasures.

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    TheSpew, Episode 7: Defying Gravity with Peter Shankman

    by Missy Ward on May 8, 2009

    TheSpew

    Listen above or download to iTunes.

    Missy Ward (@MissyWard) of Affiliate Summit moderated this week with panelists:

    • Lisa Riolo (@LisaRiolo), Internet Marketing Consultant

    Our special guest this week was Peter Shankman, is the founder and CEO of The Geek Factory and founder of Help A Reporter Out (“HARO”), which connects journalists with sources using social media.

    Photo - Peter Shankman and Missy Ward
    Peter Shankman and Missy Ward during South by Southwest 2009

    Peter spewed the following today:

  • The backstory on the inspiration and creation of HARO.
  • His bad case of “A.D.O.S.” and what he does to overcome it.
  • The parallel between the growth of HARO and the growth of the hair on Missy’s legs.

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    TheSpew, Episode 4: Brian Clark of Copyblogger — a Former Exotic Dancer?

    by Missy Ward on April 9, 2009

    TheSpew.fm

    Listen above or download to iTunes.

    Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists:

    Brian Clark (@copyblogger), the Founder of CopyBlogger.com was our special guest this week.

    Brian Clark & Missy Ward
    Brian Clark and Missy Ward at the Blogger’s Lounge at SXSW 2009

    The topics that were discussed today were:

    • Brian reveals how he made the leap from his former “wicked” career to canonical copywriting blogger. He also gives us some insight into Teaching Sells and DIYtheme’s Thesis for Wordpress (the affiliate program that Missy manages to benefit the National Breast Cancer Foundation.)
    • Is it imperative to be a good writer to have a successful blog?
    • Is it worth taking a citation from the grammar police in order to get your point across?
    • Are journalists dinosaurs?

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    Affiliate Marketing Fanatics Episode 4: Listen to your Community – Facebook, Jeremy Palmer, and You(Tube)

    by Trisha Lyn Fawver on March 27, 2009

    Affiliate Marketing Fanatics – A Publisher (Mike Buechele) and an Affiliate Manager  (Trisha Lyn Fawver) talk about all things Affiliate Marketing.  From blogging to branding, social media to search, video and more! Show notes by Trisha Lyn Fawver This week we’re less all over the map, more focused on affiliate conferences, social media and communities, [...]

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