Posts tagged as:

Karen Garcia

Holiday Shopping and Award Winners

by Lisa Picarille on December 28, 2009

Welcome to episode 21 of The Spew, a podcast about women in online marketing, by women in online marketing.
For this episode Lisa Picarille (@lisap) moderated and was joined by:
Karen Garcia (@karengarcia), co-founder of GTO Management and Ultimate Foodie
Karen White (@KarenWhite_LV), founder and CEO of Squirtgun Media
And Lisa Riolo (@LisaRiolo), co founder of Impact Radius
We [...]

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The Spew Episode 18 – Women Road Warriors: Tips for Traveling

by Lisa Picarille on October 12, 2009

Welcome to episode 18 of The Spew, a podcast about women in online marketing, by women in online marketing.
Karen Garcia (@karengarcia), co-founder of GTO Management and Ultimate Foodie, was the moderator for this week’s show.
Panelists this week include:

Karen White (@KarenWhite_LV), a Marketing Strategist focusing on Performance marketing initiatives.
Lisa Picarille (@lisap), an online content [...]

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Bang for Your Conference Buck

by Lisa Picarille on August 27, 2009

Welcome to episode 14 of The Spew. We missed a few weeks, but we are back on track.
This time around we are talking about conferences – how to get the most for your money, which ones to attend, the etiquette of conferences and how to take action after the event is over.
I’m Lisa Picarille (@lisap), [...]

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TheSpew, Episode 9: Chris Pearson – Naked and Covered in Honey

by Missy Ward on May 20, 2009

TheSpew

Listen above or download to iTunes.

Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists:


Chris Pearson (@pearsonified),
who is the master-mind behind ThesisTheme for Wordpress; avid health nut and organic food eater; formidable Scrabble opponent and blogger on
Pearsonified.com, was
our special guest this week.
Missy Ward & Chris Pearson

Today’s topics that were spewed were:

  • Our thoughts on the FTC forcing Bloggers to disclose when they are being paid for their posts and why it makes us want to vomit.
  • Why we think affiliates don’t need to disclose their affiliate links on Twitter, blogs, Facebook, etc, no matter what the purists think.
  • Why its important to research the products and services that you’re marketing (which was included in a recent video presentation that Missy put out.)
  • Our favorite WordPress plug-ins for online marketers. (Thanks to Kim for putting the list together here.)


    • We also got the nitty-gritty on Chris when it comes to:

  • How and why he made the leap from engineering to building WordPress themes.
  • How his first theme “Cutline” was the springboard to Thesis and what makes it unique.
  • Things that are exciting him in the world of online marketing.
  • The reason he did the “How to Become a Celebrity” video
  • Tips on simple things to do to optimize blogs that are often overlooked.
  • Suggestions on getting started in blogging and how to go about monetizing a blog.
  • His personal life and his guilty pleasures.

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    TheSpew, Episode 7: Defying Gravity with Peter Shankman

    by Missy Ward on May 8, 2009

    TheSpew

    Listen above or download to iTunes.

    Missy Ward (@MissyWard) of Affiliate Summit moderated this week with panelists:

    • Lisa Riolo (@LisaRiolo), Internet Marketing Consultant

    Our special guest this week was Peter Shankman, is the founder and CEO of The Geek Factory and founder of Help A Reporter Out (“HARO”), which connects journalists with sources using social media.

    Photo - Peter Shankman and Missy Ward
    Peter Shankman and Missy Ward during South by Southwest 2009

    Peter spewed the following today:

  • The backstory on the inspiration and creation of HARO.
  • His bad case of “A.D.O.S.” and what he does to overcome it.
  • The parallel between the growth of HARO and the growth of the hair on Missy’s legs.

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