GeekCast.fm » izea http://geekcast.fm Podcasts and video on social media, affiliate marketing, search marketing, video, mobile, and more. Thu, 24 May 2012 11:12:18 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Podcasts and video on social media, affiliate marketing, search marketing, video, mobile, and more. GeekCast.fm clean Podcasts and video on social media, affiliate marketing, search marketing, video, mobile, and more. affiliate marketing, search marketing, social media GeekCast.fm » izea http://geekcast.fm/wp-content/plugins/powerpress/rss_default.jpg http://geekcast.fm Affiliate Marketing Fanatics 33: Interviewing Heather Smith http://geekcast.fm/archives/affiliate-marketing-fanatics-33-interviewing-heather-smith/ http://geekcast.fm/archives/affiliate-marketing-fanatics-33-interviewing-heather-smith/#comments Thu, 05 Aug 2010 12:00:26 +0000 Trisha Lyn Fawver http://geekcast.fm/?p=4348

Affiliate Marketing Fanatics – A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

We’re continuing our series of interviews with some speakers at Affiliate Summit East 2010, coming up in just a month in New York City. This time, we talk to Heather Smith, aka Heather in BC, about her origins in affiliate marketing & the Affiliate Summit blog room she’s running during the show. In in this episode we discuss:

Want to catch up with us & ask questions for the next show? Find us on Twitter: @AMF_Podcast, @MikeBuechele & @TrishaLyn. Like us on Facebook! You can also ask Trisha questions through FormSpring.me. Or leave us a comment!

]]> http://geekcast.fm/archives/affiliate-marketing-fanatics-33-interviewing-heather-smith/feed/ 3 Affiliate Summit East 2010,Beautiful British Columbia,conferences,education,formspring.me,Heather Smith,interviews,izea,john chow,mike buechele,new york city,sessions Affiliate Marketing Fanatics - A couple of hyper-caffeinated affiliate marketers (Mike Buechele) and (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more! - Affiliate Marketing Fanatics - A couple of hyper-caffeinated affiliate marketers (Mike Buechele (http://www.twitter.com/mikebuechele)) and (Trisha Lyn Fawver (http://www.trishalyn.com)) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more! We're continuing our series of interviews with some speakers at Affiliate Summit East 2010 (http://www.affiliatesummit.com), coming up in just a month in New York City. This time, we talk to Heather Smith, aka Heather in BC, about her origins in affiliate marketing & the Affiliate Summit blog room she's running during the show. In in this episode we discuss: * It's Ted Murphy's (http://www.ted.me) fault and IZEA (http://www.izea.com) that Heather is involved in social media. * Heather's not an affiliate - she's a blogger at Beautiful British Columbia (http://heatherinbc.com/). * XShot (http://xshotpix.com/) and Heather are pretty much synonymous. * John Chow (http://www.johnchow.com/) & his infamous beer runs for the blog room. Want to catch up with us & ask questions for the next show? Find us on Twitter: @AMF_Podcast (http://www.twitter.com/AMF_Podcast), @MikeBuechele (http://www.twitter.com/mikebuechele) & @TrishaLyn (http://www.twitter.com/trishalyn). Like us on Facebook! (http://www.facebook.com/#!/pages/Affiliate-Marketing-Fanatics/131252573579526?ref=ts) You can also ask Trisha questions (http://www.formspring.me/TrishaLynFawver) through FormSpring.me. Or leave us a comment! Trisha Lyn Fawver clean 21:30 Affiliate Marketing Fanatics 15: Be My Yoko Ono http://geekcast.fm/archives/affiliate-marketing-fanatics-15-be-my-yoko-ono/ http://geekcast.fm/archives/affiliate-marketing-fanatics-15-be-my-yoko-ono/#comments Sat, 19 Sep 2009 00:30:21 +0000 Trisha Lyn Fawver http://geekcast.fm/?p=2297

Affiliate Marketing Fanatics – A Publisher (Mike Buechele) and an Affiliate Manager (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more!

Show Notes by Trisha Lyn Fawver… as always :)

We kept it short & sweet this week, but hey!  We did two weeks in a row!  YES… I’m patting us on the back for that.  We talked briefly about some things that have been going on in the industry this week, and had a short & sweet conversation with limited tangents.  And almost no discussion of Twitter, other than a third party service mention.  Since it was so short I messed with outro music too, which brought us to a pleasantly succinct 19:30.  In in this episode we discuss:

  • The fantastic fill in job Eric Nagel did last week.
  • Affiliate Day came & went on September 14th.
  • Sponsored Tweets picked up their traffic
  • CJU, despite neither of us going.
  • How cool it is when industry celebs remember you!
  • Halloween & Fall promotions are upon us!
  • Fantasy Football with Jason Rubacky and Shawn Collins… and a brief girl’s guide to how scoring works.
]]> http://geekcast.fm/archives/affiliate-marketing-fanatics-15-be-my-yoko-ono/feed/ 0 Affiliate Day,Affiliate Marketing Fanatics,Chris Brogan,cju,Eric Nagel,fantasy football,Halloween,izea,Jason Rubacky,mike buechele,shawn collins,Sponsored Tweets Affiliate Marketing Fanatics - A Publisher (Mike Buechele) and an Affiliate Manager (Trisha Lyn Fawver) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more! - Show Notes by Trisha Lyn Fawver... Affiliate Marketing Fanatics - A Publisher (Mike Buechele (http://www.twitter.com/mikebuechele)) and an Affiliate Manager (Trisha Lyn Fawver (http://www.trishalyn.com)) talk about all things Affiliate Marketing. From blogging to branding, social media to search, video and more! Show Notes by Trisha Lyn Fawver... as always :) We kept it short & sweet this week, but hey!  We did two weeks in a row!  YES... I'm patting us on the back for that.  We talked briefly about some things that have been going on in the industry this week, and had a short & sweet conversation with limited tangents.  And almost no discussion of Twitter, other than a third party service mention.  Since it was so short I messed with outro music too, which brought us to a pleasantly succinct 19:30.  In in this episode we discuss: * The fantastic fill in job Eric Nagel (http://www.ericnagel.com) did last week. * Affiliate Day (http://blog.affiliatetip.com/archives/celebrate-affiliate-day-on-september-14/) came & went on September 14th. * Sponsored Tweets (http://sponsoredtweets.com/) picked up their traffic * CJU (http://www.cj.com/news/event_cju2009.html), despite neither of us going. * How cool it is when industry celebs remember you! * Halloween & Fall promotions are upon us! * Fantasy Football with Jason Rubacky and Shawn Collins... and a brief girl's guide to how scoring works. Trisha Lyn Fawver clean TheSpew – Episode 3: Ted Murphy Never Holds His Tongue http://geekcast.fm/archives/thespew-episode-3-ted-murphy-never-holds-his-tongue/ http://geekcast.fm/archives/thespew-episode-3-ted-murphy-never-holds-his-tongue/#comments Thu, 02 Apr 2009 20:52:01 +0000 Missy Ward http://geekcast.fm/?p=1189 Listen above or download to iTunes. Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists:
  • Lisa Picarille (@lisap), a consultant focusing on online marketing, social media and content creation
  • Karen White (@KarenWhite_LV), a Marketing Strategist focusing on Performance marketing initiatives
Ted Murphy(@tedmurphy), the Founder and CEO of Izea was our special guest this week. Ted Murphy on Missy Ward's Flickr Stream The topics that were discussed today were:
  • Bloggers are adding more affiliate marketing to their blog monetization. Why now and what are the opportunities for big-time bloggers and the little guy?
  • The opportunities for bloggers and advertisers with SocialSpark and PayPerPost
  • Why Affiliate Managers should be concentrating on recruiting bloggers and how to go about doing so the right way.
    ]]>

    TheSpew

    Listen above or download to iTunes.


    Missy Ward     (@missyward) of Affiliate Summit moderated this week with panelists:

    • Lisa Picarille (@lisap), a consultant focusing on online marketing, social media and content creation
    • Karen White (@KarenWhite_LV), a Marketing Strategist focusing on Performance marketing initiatives

    Ted Murphy(@tedmurphy), the Founder and CEO of Izea was our special guest this week.

    Ted Murphy on Missy Ward's Flickr Stream

    The topics that were discussed today were:

    • Bloggers are adding more affiliate marketing to their blog monetization. Why now and what are the opportunities for big-time bloggers and the little guy?
    • The opportunities for bloggers and advertisers with SocialSpark and PayPerPost
    • Why Affiliate Managers should be concentrating on recruiting bloggers and how to go about doing so the right way.
    • The financial effect that affiliate marketing has had on affiliates’ lives and the gamble getting into the industry. (We were too long-winded on the other topics that we decided to table this for another time).
    • Lisa Picarille debriefs us on Lobby Day in Sacramento

    Show Notes:

    • Missy checks her ego and the door and makes a new rule that the weekly special guest shall always pick the opening music.
    • How advertisers are measuring social media campaign successes
    • Why more bloggers are monetizing their blogs now via affiliate marketing, sponsored posts, etc. and why is Marshall Kirkpatrick still shaking his head at it?
    • How Advertisers, Affiliate Managers and OPM’s should approach bloggers — and how NOT to.
    • How a random product can create buzz via social media (ex: Xshot)
    • Calling all Minnesota Affiliate Marketers: Connie Berg needs your help to fight #advertisingtax in your home state

    Subscribe to TheSpew RSS Feed

    ]]>     http://geekcast.fm/archives/thespew-episode-3-ted-murphy-never-holds-his-tongue/feed/ 6 #advertising tax,affiliate summit,CA AB178,Chris Brogan,connie berg,flamingoworld,IM Spring Break,izea,izeafest at seaworld,karen white,Kmart,lisa picarille Listen above or download to iTunes. Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists: Connie Berg (@connieberg), Head Bird in Charge of FlamingoWorld.com Lisa Picarille (@lisap), (http://www.missyward.com/thespew.jpg) Listen above or download to iTunes (http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=310623453 ). Missy Ward (http://www.missyward.com) (@missyward (http://www.twitter.com/missyward)) of Affiliate Summit (http://www.affiliatesummit.com) moderated this week with panelists: * Connie Berg (@connieberg (http://www.twitter.com/connieberg)), Head Bird in Charge of FlamingoWorld.com (http://www.flamingoworld.com) * Lisa Picarille (@lisap (http://www.twitter.com/lisap)), a consultant focusing on online marketing, social media and content creation * Karen White (@KarenWhite_LV (http://www.twitter.com/KarenWhite_LV)), a Marketing Strategist focusing on Performance marketing initiatives Ted Murphy(@tedmurphy (http://www.twitter.com/tedmurphy)), the Founder and CEO of Izea (http://www.izea.com) was our special guest this week. (http://farm4.static.flickr.com/3619/3373286322_757dd4de37.jpg?v=0) The topics that were discussed today were: * Bloggers are adding more affiliate marketing to their blog monetization. Why now and what are the opportunities for big-time bloggers and the little guy? * The opportunities for bloggers and advertisers with SocialSpark and PayPerPost * Why Affiliate Managers should be concentrating on recruiting bloggers and how to go about doing so the right way. * The financial effect that affiliate marketing has had on affiliates' lives and the gamble getting into the industry. (We were too long-winded on the other topics that we decided to table this for another time). * Lisa Picarille debriefs us on Lobby Day in Sacramento Show Notes: * Missy checks her ego and the door and makes a new rule that the weekly special guest shall always pick the opening music. * Great brands paired up with great bloggers = win-win (ex: Wal-Mart 11 Moms (http://instoresnow.walmart.com/Community.aspx?id=120), Chris Brogan and Kmart (http://dadomatic.com/sponsored-post-kmart-holiday-shopping-dad-style/)) * The differences and opportunities between SocialSpark (http://www.socialspark.com) and PayPerPost (http://www.payperpost.com) * How advertisers are measuring social media campaign successes * Why more bloggers are monetizing their blogs now via affiliate marketing, sponsored posts, etc. and why is Marshall Kirkpatrick (http://marshallk.com/) still shaking his head at it? * What's the deal with "the Tongue (http://www.ted.me)"? * Missy's going to IzeaFest at Seaworld (http://missyward.com/2009/02/26/im-going-to-izeafest-at-seaworld/). Is the conference for you, too? * How Advertisers, Affiliate Managers and OPM's should approach bloggers --- and how NOT to. * How a random product can create buzz via social media (ex: Xshot (http://www.xshotpix.com/)) * San Francisco Lobby day updates (http://gtomanagement.com/ab-178-lobby-day/) regarding California AB 178 and why Karen Garcia is a Rockstar! * Calling all Minnesota Affiliate Marketers: Connie Berg (http://www.iamflamingo.com/) needs your help to fight #advertisingtax in your home state * Missy loves Quickertek.com 's External Battery for the MacBook Air (http://www.quickertek.com/products/macbook_air_charger.php), but hates the fact that they don't have an affiliate program * On the road again.... IM Spring Break (http://events.imbroadcast.com/im-spring-break.htm) - April 2-4 Subscribe to TheSpew RSS Feed (http://feeds.affiliatetip.com/the-spew) Missy Ward clean The Brand of Ted Murphy http://geekcast.fm/archives/the-brand-of-ted-murphy/ http://geekcast.fm/archives/the-brand-of-ted-murphy/#comments Mon, 16 Mar 2009 22:00:10 +0000 Shawn Collins http://geekcast.fm/?p=952

    I am starting up a new, solo podcast on branding called Brandmouthing. It’s going to be all about building, protecting, repairing, promoting, and anything else revolving around personal and corporate brands.

    I like to observe, track and think about brands a lot, so I figured I’d unless my loosely organized thoughts on a regular basis.

    For the initial show, I just gave a quick introduction to the show and talked about how Ted Murphy, CEO of IZEA, is doing a good job with his personal and corporate brands.

    Here is a t-shirt I got from Ted at SXSW – one of many ways he extends his brand…

    Ted Murphy t-shirt at SXSWi 2009 (front)

    Ted Murphy t-shirt at SXSWi 2009 (back)

    Show Notes

    I kept it short and sweet this time around, because I came back from SXSW with a cold and I’m all stuffed up, but I’ll beef up future episodes.

    Check out http://brandmouthing.com/ for a collection of all future episodes of Brandmouthing, as well as images, videos, etc. that I mention on the podcast. Subscribe to the Brandmouthing RSS feed.

    ]]>     http://geekcast.fm/archives/the-brand-of-ted-murphy/feed/ 2     GeekCast 43: Valley of the Shadow of Death http://geekcast.fm/archives/geekcast-43-valley-of-the-shadow-of-death/ http://geekcast.fm/archives/geekcast-43-valley-of-the-shadow-of-death/#comments Thu, 06 Nov 2008 15:20:56 +0000 Sam Harrelson http://geekcast.fm/?p=347

    27C5FBD9-8D9D-4C22-B632-EC57F3209DC5.jpg

    GeekCast 43 includes the full squad of Lisa Picarille, Shawn Collins, Jim Kukral and Sam Harrelson.  The show starts with a discussion of Shawn’s new BlackBerry Bold (on AT&T).

    However, the cast moves into a discussion of Valley economics vs affiliate marketer economics, spurred on by a remembrance of Jason Calacanis’ keynote at Affiliate Summit West last year.  Companies and personalities such as FatWallet, Scott Jangro, Zac Johnson are compared to Mahalo, Twitter and Revision3. It’s a great segment, and probably one of the best in GeekCast history.

    Sam then whines on about Twitter for too long.

    There’s also a lengthy but good discussion on branding mostly between Jim and Lisa hammering out if branding even matters any more.  At the end, it is agreed that Lisa will now start wearing bacon pins everywhere.

    Shawn recaps the happy mood at this week’s Ad:Tech in NYC and then the team scatters off into a million little discussions about all varieties of geekiness before settling on netbooks (with some promises of coming affiliate sites designed around them).

    The show runs a golden-tie filled 71 minutes.

    Show Notes:

    - Shawn Got a Blackberry Bold
    - AT&T’s Marketing Woes

    - Calacanis Redux: Affiliates v Silicon Valley
    - Of Runways and Layoffs
    - Ad:Tech’s Mood
    - Examples of Good Businesses (FatWallet, Zac Johnson, Scott Jangro)

    - Twitter Woes and Feature Complaints
    - Revenue’s Marketing

    - Ask500People.com
    - More AdTech Talk

    - Branding: affiliate.com, Izea and Coke
    - Netbooks

    ]]>     http://geekcast.fm/archives/geekcast-43-valley-of-the-shadow-of-death/feed/ 15     GeekCast 41: My 2 Year Old Son Has an iPhone http://geekcast.fm/archives/geekcast-41-my-2-year-old-son-has-an-iphone/ http://geekcast.fm/archives/geekcast-41-my-2-year-old-son-has-an-iphone/#comments Thu, 23 Oct 2008 05:34:25 +0000 Shawn Collins http://geekcast.fm/?p=329

    We had a couple false starts on this GeekCast show (darn Skype!) but finally got it all together for the full cast of Jim Kukral, Lisa Picarille, Sam Harrelson and Shawn Collins to chat it up about the latest geekonics.

    There is a bunch of Google Android, iPhone, iPod Touch, Blackberry, ASUS, Disqus, RackSpace, Jason Calacanis, Tumblr and more.

    Prepare for a treat at just 3:25 into the show. Shortly after, Lisa was so overwhelmed that she jumped off the show and never returned.

    Jack on his iPhone

    Show notes:

    Subscribe to the RSS for the weekly GeekCast show, or add us on iTunes.

    ]]>     http://geekcast.fm/archives/geekcast-41-my-2-year-old-son-has-an-iphone/feed/ 6     Business Communication Breakdown http://geekcast.fm/archives/business-communication-breakdown/ http://geekcast.fm/archives/business-communication-breakdown/#comments Tue, 21 Oct 2008 18:38:08 +0000 Shawn Collins http://geekcast.fm/?p=328

    This week on the Affiliate Thing podcast, Lisa Picarille is back with Shawn Collins.

    Topics discussed include the beta for the OpenX hosted ad server, a new advisory board for IZEA, the Amazon Site Stripes, and why Scott Jangro is still able to salvage the month after the Red Sox lost game 7 of the ALCS.

    Show Links

    Subscribe to the Affiliate Thing RSS feed or listen on iTunes. You can also send a blank e-mail to affiliatething@aweber.com to get each podcast delivered by e-mail.

    ]]>     http://geekcast.fm/archives/business-communication-breakdown/feed/ 6     10 Minutes with Ted Murphy: Disclosure http://geekcast.fm/archives/10-minutes-with-ted-murphy-disclosure/ http://geekcast.fm/archives/10-minutes-with-ted-murphy-disclosure/#comments Wed, 26 Mar 2008 20:42:03 +0000 Shawn Collins http://geekcast.fm/archives/10-minutes-with-ted-murphy-disclosure/

    As part of the “10 Minutes With” series here on GeekCast.fm, I recently chatted with Izea‘s Ted Murphy.

    Izea was formerly known as PayPerPost, a brand which underwent a fierce firestorm of controversy right from it’s launch until today. We talked about the transition from PayPerPost to Izea, some of the lessons Ted learned during that transition and how he sees affiliates being able to use the SocialSpark offering from Izea.

    The show is, of course, about 10 mins long.

    ]]>     http://geekcast.fm/archives/10-minutes-with-ted-murphy-disclosure/feed/ 0     GeekCast Episode 2: Auto Approval http://geekcast.fm/archives/geekcast-episode-2-auto-approval/ http://geekcast.fm/archives/geekcast-episode-2-auto-approval/#comments Sat, 26 Jan 2008 00:09:54 +0000 Shawn Collins http://geekcast.fm/archives/geekcast-episode-2-auto-approval/

    Lisa Picarille, Shawn Collins, Jim Kukral and Sam Harrelson discuss the week's news in affiliate marketing and online tech news.

    Show Notes
    - Affiliate Summit Tips
    - Scoble Sells Out
    - Ethical Standards and Blogging
    - 45n5 and Affiliate Spam
    - WickedFire N00bery
    - John Chow
    - Izea, PayPerPost and Ethics
    - 5 Seconds of Suck
    - Shawn is Yoko Ono
    - Why is Jason Calacanis Affiliate Summit Keynote?!?
    - Auto Approval Sucks… or Does It?
    - Affiliate Certification?

    Visit GeekCast.fm for More Great Geek Marketing Podcasts!

    ]]>     http://geekcast.fm/archives/geekcast-episode-2-auto-approval/feed/ 0 45n5,adsense,attention,blogging,google,izea,jason calacanis,jim kukral,john chow,lisa picarille,matt cutts,michael arrington Lisa Picarille, Shawn Collins, Jim Kukral and Sam Harrelson discuss the week's news in affiliate marketing and online tech news. - Show Notes - Affiliate Summit Tips - Scoble Sells Out - Ethical Standards and Blogging Lisa Picarille (http://www.revenuetoday.com/blog), Shawn Collins (http://blog.affiliatetip.com), Jim Kukral (http://www.jimkukral.com) and Sam Harrelson (http://www.costpernews.com) discuss the week's news in affiliate marketing and online tech news. Show Notes - Affiliate Summit Tips - Scoble Sells Out (http://www.techcrunch.com/2008/01/25/scoble-sells-out/) - Ethical Standards and Blogging - 45n5 and Affiliate Spam (http://www.45n5.com/permalink/should-we-create-affiliate-spam-just-because-we-ca.html) - WickedFire N00bery (http://www.wickedfire.com/) - John Chow (http://www.johnchow.com) - Izea, PayPerPost and Ethics (http://www.izea.com/) - 5 Seconds of Suck (http://www.techcrunch.com/2008/01/24/do-not-want-pay-per-play-media-audio-ads/) - Shawn is Yoko Ono - Why is Jason Calacanis Affiliate Summit Keynote?!? - Auto Approval Sucks... or Does It? - Affiliate Certification? Visit GeekCast.fm for More Great Geek Marketing Podcasts! (http://www.geekcast.fm) Shawn Collins clean