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conversion optimization

Video Optimization with Danny Dover

by Jonathan Goodman on March 14, 2014

Jonathan Edward Goodman

This is Jonathan Goodman. Welcome to another episode of The World of Internet Marketing. Today we are going to talk about video optimization with Danny Dover. Danny is the author of the bestselling book Search Engine Optimization Secrets from Wiley Publishing and spends most of his time checking items off his 150+ item bucket list on Before starting his own company, Danny was the Senior SEO Manager at AT&T and the Lead SEO at, now known as Moz.

During Danny’s tenure at AT&T, he increased SEO traffic by 92% for one of the company’s primary web properties ( and created business partnerships that brought in hundreds of thousands of dollars a month. As Lead SEO at SEOmoz, he helped create a platform (mozscape) that is used today to crawl and download the entire Internet. During the same time, he produced video and articles that were read and watched more than a million times.

Danny’s expertise has been cited by Time Magazine, PC World, Smashing Magazine and Seattle Post-Intelligencer and his writings have been translated into Japanese, Russian, French, Spanish, Italian, Chinese, German and Hungarian. He has spoken at numerous colleges and conferences around the world. I really like his website,, and we’ll get into that. He’s very inspiring and a great individual in this industry. Thank you so much Danny for coming on the show. Read the full article →

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Post image for Affiliate Buzz #301 – Optimizing Traffic to Increase Profits

itunesIn this edition of the Affiliate Buzz, host James Martell, founder of The Internet School of Marketing, welcomes special guest Matt Frary, otherwise known as the Chief of Chaos from SmarterChaos (, where he serves as both Founder and CEO.

An industry leader since the late 1990s, Matt has a wealth of hands-on experience in all areas of the industry. You won’t want to miss tuning in to hear James and Matt discuss the best ways to optimize traffic to increase profits for your affiliate marketing programs. Read the full article →

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