by Lisa Picarille on December 9, 2010
Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. We are continuing with our series of publisher profiles where we talk with publishers about lessons they’ve learned on their way to becoming successful, full-time affiliate marketers. This time around, host Lisa Picarille [...]
by Lisa Picarille on December 2, 2010
Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. We are continuing with our new series of publisher profiles where we talk with publishers about lessons they’ve learned on their way to becoming successful, full-time affiliate marketers. Lisa Picarille was joined Scott [...]
by Lisa Picarille on November 4, 2010
Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. This time around we are talking about compliance issues. Lisa Picarille moderated the discussion with Jeff Ransdell, Keyur Shah and E.J. Hilbert. Jeff Ransdell joined Commission Junction in 2000 where he began his [...]
by Lisa Picarille on September 28, 2010
On this week’s Affiliate Thing, Lisa Picarille welcomed guest co-host Todd Farmer. Shawn Collins was off to Orlando for Affiliate Summit’s Unconference at Sea World, so Todd jumped in. Todd more than held he own as we talked about of a variety of subjects (but thankfully, not Jet’s football) and for the most part we [...]
by Amy Rodriguez on April 4, 2010
This session took place at Affiliate Summit East 2007 in July 2007. Addressing Publishers’ Needs: What Works, What’s Worthless Leading publishers & advertisers pull no punches about what really matters to them about today’s touchiest topics: search policies, loyalty members, transaction discrepancies, compensation & Web 2.0. * Kerri Pollard, Vice President, Client Performance, Commission Junction, [...]