Posts tagged as:

affiliates

Affiliate Summit: Getting Prepared

by Lisa Picarille on July 27, 2009

Shawn Collins is making his way to the West Coast to visit Google Affiliate Network at the famed Googleplex in Mountain View. Shawn promised to take plenty of pictures and report back for next week’s Affiliate Thing.
Meanwhile, Lisa is focused on getting ready for Affiliate Summit East in New York in less than [...]

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Using Affiliates for Retention

by CT Moore on July 20, 2009

The CEO of Share Results has been doing a video podcast called Coffee with Nicky on her personal blog. In it, she explores social media, ecommerce, how to reconcile the internet with business mandates and, of course, what these things mean for affiliate marketing.
Well, in the latest episode, Nicky discusses how even though affiliates are [...]

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This session, Beyond Customer Acquisition: Opportunities Affiliates Can Bring, took place Sunday, January 11, 2009 at Affiliate Summit West 2009.
Session description:
Session highlights examples where merchant/affiliate collaboration sparked tremendous growth including improving overall site conversion; identifying hot product trends; and translating online success into offline retail sales.

Angel Djambazov, OPM, Custom Tailored Marketing

More Affiliate Summit West 2009 [...]

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Search People Cannibalizing Affiliates

by Shawn Collins on March 14, 2008

Q: I have an in-house affiliate program that pays on a cost per lead and a revenue share. Also, my company has an in-house search marketing team that advertisers via Google AdWords. I am losing some affiliates, because they are leaving the program to promote the same offer in AdWords. I can’t exactly go to [...]

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GeekCast Episode 5: Cease and Desist

by Shawn Collins on February 13, 2008

Lisa Picarille, Shawn Collins, Jim Kukral and Sam Harrelson discuss current trends in the geek marketing world ranging from tech to performance marketing.
This week, the gang tackles wearable video, fake Twitter-ers, master link baiters, affiliate link cloaking and Lost Geekend ‘08.

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