by Lisa Picarille on October 14, 2010
Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. This time around we are talking about cookie stuffing. Lisa Picarille hosted and was joined by Kellie Stevens. Kellie is the founder and president of AffiliateFairPlay.com, which does research to advocate for fair [...]
by Shawn Collins on March 1, 2010
This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille talked about snow blowers, Digital Window acquiring buy.at, and the PPV advertising debate. Also, egg cracking made easy by Wendy the Snapple Lady, the latest on the advertising tax, free book marketing at Affiliate Summit, and the CEO of White Castle flips burgers. [...]
by Kellie Stevens on February 25, 2010
As I brush the ashes off and re-launch AffiliateFairPlay Affiliate Salon, I’m joined by guest podcaster Angel Djambazov. In today’s show we discuss the re-launch of the podcast and new home on Geekcast.fm, the Saints SuperBowl win and an in-depth discussion of the re-emergence of contextual adware marketing (aka PPV/CPV advertising) within the affiliate channel.
by Shawn Collins on January 29, 2008
Episode 19: Big Checks, CJ Going 1.0 and Why Networks Love Zac Johnson (about 22 mins / 22 mb’s) Show Notes – Florida Primary – Greatest Tool Ever: Digital Inspiration – s.eriously.com: Seriously? – Networks and Merchants Love Zac Johnson: ZacJohnson.com – Pepperjam (Rightly) Picks on CJ: Pepperjam Blog – How to Start (Not Spell) [...]