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January went by so quickly that this was our first podcast of the year. Just in time for February, we (Cindy Ballard and Tricia Meyer) decided to review Valentine’s Day merchants both from the perspective of an affiliate and a customer. Cindy led most of the podcast because she has been knee-deep in Valentine’s Day promotion planning for Sunshine Rewards.
Show notes:
- Quick recap of Affiliate Summit and some of the benefits of attending this year. We met up with some new merchants and learned more about the products of the merchants with which we are already working.
- We talked briefly about the number of merchants that we work with and why we feel like we have a good grasp of the whole breadth of merchants out there right now.
- Flowers always work for Valentine’s Day and 1-800-Flowers has a lot of different options. Be sure to understand the difference between having your flowers delivered by FedEx and those delivered by local florists.
- Bath & Body Works and The Perfume Spot have good options for both men and women. I got my favorite new perfume (Pink Sugar) from The Perfume Spot. Bath & Body Works has a terrific new Godiva candle available only online.
- Crazy for Bargains is great for fun pajamas for women, men, and kids. Personally, I like the boxers for holidays. Romantic Gowns actually has some great lingerie, including some cute pink and red sets that would be perfect for Valentine’s Day. (Here the mother/daughter podcast got a little bit awkward).
- Jewelry is traditional for Valentine’s Day and May Leigh has some nice options. Women seem to be wearing more jewelry these days, including multiple bracelets and necklaces at a time and mixing silver and gold. Things Remembered has both jewelry and other items available for personalization.
- You usually can’t go wrong with food (especially if the gift is for me). David’s Cookies makes homemade tasting cookies that can be ordered through the 10th. Ghirardelli is an impressive brand name with high quality chocolates.
- From the customer standpoint, these were all merchants that we personally like to shop through. From the affiliate standpoint, these are merchants with affiliate managers that are easy to work with. Most have coupons and promotions available frequently.
Lots of great Valentine’s Day gift ideas today. Hopefully a little something for everyone.
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