This session, Combating Fraud in Affiliate Marketing, took place Tuesday, January 13, 2009 at Affiliate Summit West 2009.
Session description:
Discussion on new ways to keep affiliate programs safe from unethical merchant and affiliate practices. Reducing fraud frees up more money to be spent and earned in affiliate marketing.
- Todd Crawford, Founder, ToddTalks.com (Moderator)
- Kuba Poraj-Kuczewski, SVP Media Services, EducationDynamics, LLC
- Joshua Sloan, Director of Online Marketing, 1&1 Internet, Inc.
- Ernie St. Gelais, CTO and Co-founder, LinkConnector
More Affiliate Summit West 2009 audio is available at http://geekcast.fm/archives/category/affiliate-summit/.
{ 3 comments… read them below or add one }
Interesting piece by Todd. It is gratifying to hear it acknowledged that fraud occurs in MLM's when doing business over the internet. Great segment and it makes you wonder who you can trust and the different safety measures that can and are already put in place. Interesting to hear the different types of fraud going on; and it is an EYE opener, really it is.
Thanks for the great info
Yes Fraud awareness is so important especially for the newbie affiliate marketers