From the category archives:

TheSpew

TheSpew

Listen above or download to iTunes.

Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists:

  • Lisa Picarille (@lisap), a consultant focusing on online marketing, social media and content creation
  • Karen White (@KarenWhite_LV), a Marketing Strategist focusing on Performance marketing initiatives

Jeremy Schoemaker, Missy Ward and Ted MurphyJeremy Schoemaker, Missy Ward & Ted Murphy

Jeremy Schoemaker(@shoemoney), the founder of Shoe Money Media and author of the popular blog, ShoeMoney.com was our special guest this week.

Jeremy gives us the scoop on:

  • How he got started in online marketing and how his nickname “ShoeMoney” originated
  • The famous $132,995 Google check picture on ShoeMoney.com and his thoughts on why his blog is successful
  • His rationale for starting the ShoeMoney Affiliate Network and the 12-week free online marketing training program
  • …a bunch of other goodies.


  • Additionally, the topics that were spewed today were:


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    TheSpew

    Listen above or download to iTunes.

    Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists:


    Chris Pearson (@pearsonified),
    who is the master-mind behind ThesisTheme for Wordpress; avid health nut and organic food eater; formidable Scrabble opponent and blogger on
    Pearsonified.com
    , was
    our special guest this week.
    Missy Ward & Chris Pearson

    Today’s topics that were spewed were:

  • Our thoughts on the FTC forcing Bloggers to disclose when they are being paid for their posts and why it makes us want to vomit.
  • Why we think affiliates don’t need to disclose their affiliate links on Twitter, blogs, Facebook, etc, no matter what the purists think.
  • Why its important to research the products and services that you’re marketing (which was included in a recent video presentation that Missy put out.)
  • Our favorite WordPress plug-ins for online marketers. (Thanks to Kim for putting the list together here.)

  • We also got the nitty-gritty on Chris when it comes to:

  • How and why he made the leap from engineering to building WordPress themes.
  • How his first theme “Cutline” was the springboard to Thesis and what makes it unique.
  • Things that are exciting him in the world of online marketing.
  • The reason he did the “How to Become a Celebrity” video
  • Tips on simple things to do to optimize blogs that are often overlooked.
  • Suggestions on getting started in blogging and how to go about monetizing a blog.
  • His personal life and his guilty pleasures.
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    TheSpew, Episode 8: TheSpew Girls Go Global

    by Missy Ward on May 14, 2009

    TheSpew

    Listen above or download to iTunes.

    Missy Ward (@missyward) of Affiliate Summit moderated this week with panelists:

    • Lisa Picarille (@lisap), a consultant focusing on online marketing, social media and content creation
    • Karen White (@KarenWhite_LV), a Marketing Strategist focusing on Performance marketing initiatives

    Photo of Andrew WeeAndrew Wee (@andrewwee), who is an internet marketing consultant, affiliate marketer and blogger on WhoIsAndrewWee.com, was our special guest this week.

    Andrew joins us from 12 hours in the future, Hiro Nakamura-style from Singapore (that’s 10,000+ miles away, a 20-hour plane ride or a mere .5 second jaunt for those of you that can travel at the speed of light.)

    The topics that were spewed today were:

    • How the convergence of social media and affiliate marketing has helped us embark on a new age of international collaboration.
    • Making the world your market – why businesses need to focus on their international marketing strategies and things to prepare for to make it happen.
    • International Affiliate Recruitment Strategies for Merchants.
    • The trends, issues and challenges in the Asian market and how the social media space is shaping up in Andrew’s neck of the woods.
    • The ubiquitous dilemma of merging or excluding one’s personal life when it comes to business, and how it all plays out on Twitter or Facebook.
    • The fine line between authenticity and stupidity on Twitter
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    TheSpew

    Listen above or download to iTunes.

    Missy Ward (@MissyWard) of Affiliate Summit moderated this week with panelists:

    • Lisa Riolo (@LisaRiolo), Internet Marketing Consultant

    Our special guest this week was Peter Shankman, is the founder and CEO of The Geek Factory and founder of Help A Reporter Out (“HARO”), which connects journalists with sources using social media.

    Photo - Peter Shankman and Missy Ward
    Peter Shankman and Missy Ward during South by Southwest 2009

    Peter spewed the following today:

  • The backstory on the inspiration and creation of HARO.
  • His bad case of “A.D.O.S.” and what he does to overcome it.
  • The parallel between the growth of HARO and the growth of the hair on Missy’s legs.
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    TheSpew

    Listen above or download to iTunes.


    Missy Ward
    (@MissyWard) of Affiliate Summit moderated this week with panelists:

    • Lisa Riolo (@LisaRiolo), Internet Marketing Consultant

    Jen Goode (@JGoode), the Chief Doodler of JGoodeDesigns.com and Carolyn Tang (@catango) were our special guests this week.

    Sometimes Technology Really Sucks Today’s episode reminded me of how much technology can really impact your day — especially when it doesn’t work properly.

    After each of us dropped off Skype multiple times today, we decided to record the podcast using GoToMeeting, which also failed us.

    The result is a mashup of eight Pamela-recorded audio files plus two GoToMeeting files. It’s a hot mess.

    That being said, the content is still good. If you can get over the poor sound quality and the crappy display of editing you may find a juicy tidbit that will make it worth your while.

    If anything else, you can find out why Missy recorded this podcast without wearing pants.

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