by Traci Hayner Vanover on October 24, 2011
Featured Topic: We’re continuing our 4-part series on SEO, and this week we’re focusing on Sitemaps, robots and submissions. Mike and Traci discuss how using an XML sitemap can help lead search engine spiders to all of the pages of your website. If you’ve never created a sitemap, never fear — there are an abundance [...]
by Traci Hayner Vanover on October 24, 2011
Featured Topic: There is a great deal of misinformation with respect to keywords, and how they impact the ranking of your website. In the second of this 4-part series, Traci and Mike dispel some myths, and offer you some helpful tips to position your site properly. How the Heck Do I Do That?: Anyone can [...]
by Traci Hayner Vanover on October 12, 2011
Featured Topic: Talk to half a dozen webmasters about SEO, and you’re likely to get six different answers. In the first segment of this new series, we’ll tackle some of the big questions for those DIY-types out there: What the heck is SEO? Why should I care? How do I properly structure my pages What [...]
by Traci Hayner Vanover on October 3, 2011
Featured Topic: Traci and Mike wrap up this content marketing series with some advanced techniques for content distribution — including ebooks, reports, presentations, webinars and audios. Looking for a great example of a compiled book or ebook? Check out Mike’s book in our Free Stuff section. How the Heck Do I Do That?: There is no [...]
by Traci Hayner Vanover on September 29, 2011
Featured Topic: In the second installment of this series, Mike and Traci discuss ways in which you can re-purpose your content on Facebook and LinkedIn. From participating in groups to answering questions and referring to your existing blog posts, there are plenty of ways to increase the mileage of your content without coming across as [...]