From the category archives:
This week on the Brandmouthing podcast, I talk about using a free domain typo generator from DomainTools.com to protect your brand. This tool can assist you in identifying domains that result from Qwerty typos, letter swaps, sticky keys, and look alikes, so you can purchase them yourself. The domain typo generator will also enable you [...]
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This week on the Brandmouthing podcast, I talk about companies that use freebie emails like @comcast.net when promoting their business. I don’t know about you, but I lose confidence in a company that operates online and cannot figure out how to set up their email. It’s a fairly easy process, but even if you can’t [...]
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This week on the Brandmouthing podcast, I talk about the lack of consistency by companies when employees write out the company name. I see this every time I check company names for Affiliate Summit, where companies with multiple employees seem to have just as many ways to spell the name of the company. Here are [...]
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This week on the Brandmouthing podcast, I talk about some quick and easy ways to influence the way you are portrayed in photos online. Two important places to check yourself are the photos were you’re tagged on Facebook, as well as the results in a Google Images search for your name. I would suggest activating [...]
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This week on the Brandmouthing podcast, I talk about a contest to get a fun social media job at a winery. Murphy-Goode Winery is running this promotion, but they’ve created a second site to actually execute the promotion. I am assuming one of the goals here is to build their brand, so why dilute it [...]
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