From the category archives:
This week on the Brandmouthing podcast, I talk about the inconsistancy of URLs for Major League Baseball teams and their sites in Spanish. I noticed this after seeing that the Yankees have YankeesBeisbol.com and the Mets have LosMets.com. I realize that some MLB teams couldn’t get their team name in a dot com, but since [...]
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This week on the Brandmouthing podcast, I talk about a double branding faux pas of a contractor in my neighborhood. Not only do they plant these ugly signs in yards when they’re doing work at a house (and leave them behind when they’re done), but they are marketing their business with a lousy sign that [...]
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This week on the Brandmouthing podcast, I talk about the legacy of a brand after a person passes away. I was thinking about the impressions left behind for each of the icons that passed away in the past week: Farrah Fawcett, Michael Jackson, Billy Mays, and Ed McMahon. Here is a quick rundown of what [...]
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This week on the Brandmouthing podcast, I talk about reinforcing your personal brand by securing your personal name or brand name on Facebook. According to the Facebook blog… Starting at 12:01 a.m. EDT on Saturday, June 13, you’ll be able to choose a username on a first-come, first-serve basis for your profile and the Facebook [...]
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