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Lisa Picarille

Keeping up with Affiliate Summit from Home

by Lisa Picarille on August 22, 2011

This is the first time ever Lisa Picarille is flying solo. Affiliate Thing co-host Shawn Collins is off at Affiliate Summit in New York this week. Lisa shares how she is keeping up with what’s happening at Affiliate Summit while being at home. You can check out what is happening on Twitter by following the [...]

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Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. Eric Heller and Karen Garcia joined host Lisa Picarille. Eric is the Founder of a new start up, Marketplace Ignition, focused on helping online retailers succeed at Operational (Feed-Based) Marketing. He has been [...]

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PMA Industry Report: Repealing CA Affiliate Nexus

by Lisa Picarille on August 11, 2011

Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. Shelly Sullivan joined host Lisa Picarille Shelly is an award-winning public relations professional and a Sacramento political insider. She has more than twenty years of public relations and public affairs experience. She has [...]

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PMA Industry Report: The Art of the Deal

by Lisa Picarille on August 4, 2011

Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. Durk Price joined host Lisa Picarille Durk is the CEO of eAccountableOPM, an outsourced program management firm, he founded nine years ago. Durk has 10 years in the affiliate industry as both a [...]

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Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. Angie Seaman joined host Lisa Picarille. Angie is the Member Advocate for the PMA. She started her affiliate career at Kowabunga, managing affiliate programs ranging from local retailers and startups to Fortune 500 [...]

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