by Lisa Picarille on March 16, 2010
Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. This time around we are doing talking about nexus and how it impacts affiliates.
Lisa Picarille hosted and was joined by Stephen Kranz, a partner with the Washington, DC law firm of Sutherland Asbill [...]
by Lisa Picarille on March 2, 2010
Welcome to another episode of the Performance Marketing Association’s Industry report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies.
Lisa Picarille was the moderator and the topic was the advertising tax – specifically what happened recently in Colorado. Lisa was joined by Colorado affiliates Marc Braunstein and Jeannine Crooks.
Marc [...]
by Lisa Picarille on January 14, 2010
Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies. This time around we talked about the Federal Trade Commission’s Guides Concerning the Use of Endorsements and Testimonials in Advertising,
Lisa Picarille moderated this episode and was joined by Tom Cohn and Rich Cleland.
Tom [...]
by Lisa Picarille on January 8, 2010
Welcome to another episode of the Performance Marketing Association’s Industry report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies.
Lisa Picarille was the moderator and we continued our discussion about fighting fraud in the affiliate space. This time we were joined by Jason Rubacky and Trisha Lyn Fawver.
Jason is the [...]
by Lisa Picarille on December 29, 2009
Welcome to the Performance Marketing Association Industry Report, a podcast dedicated to the most pressing issues impacting advertisers, publishers, networks and agencies.
I’m Lisa Picarille and today we are going to continuing our discussion of fraud in the affiliate marketing space with our guest today is Kellie Stevens.
Kellie is the founder of AffiliateFairPlay.com, which focuses [...]