Asymmetric Warfare: Battling Fraudulent Affiliates

by Shawn Collins on April 16, 2008

The audio from educational sessions at Affiliate Summit 2008 West will be made available at GeekCast.fm.

Listen in to the Asymmetric Warfare: Battling Fraudulent Affiliates session.

Session description: A few bad apples can seriously undermine an otherwise successful affiliate program. Stop playing Whack a Mole. Advanced, hands-on techniques to combat these rogues en masse will be presented.

  • Graham MacRobie, President and CEO, CitizenHawk, Inc. (Moderator)
  • Larry Adams, Affiliate Product Manager, DoubleClick Performics
  • Jason Hayden, Internet Brand & Domain Name Manager, Greenberg Traurig
  • Joshua Sloan, Director of Online Marketing, 1&1 Internet, Inc.

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